So, you are thinking of hiring a video production company to produce a professional video for you and you were wondering, “What does it cost to produce a video?” You may discover wildly fluctuating prices ranging from under $1,000 to over $25,000 and wonder why there is such a wide swing in cost. Price range depends upon a number of factors.

If your company has taken the step to invest in corporate video production, it is crucial that your video includes your brand and its core message, and instructs new viewers on how to interact with your brand. Without integrating this information into your video, your efforts will not be fully effective, and your ROI will be diminished.

Due to deadline pressures, it is not uncommon to work through a video production without accurately tracking video editing costs.

Once you have finished creating your video, what is the best way to distribute it? Multi-channel video marketing is an online video distribution tactic that you should be using.

What is Immersive video and how is it evolving? Immersive video can be presented in a number of ways. 360-degree videos, 3D videos, multiscreen projections, and reflections all produce different immersive experiences. Virtual reality, augmented reality, and mixed reality also populate the immersive video menu.

After creating some good video content, it is time to create ways for people to find and experience your content. Learn some video marketing best practices for video search engine optimization from Rand Fishkin of MOZ and Greg Jarboe of SEO-PR.

Here’s our top video blogs of all time and why we feel they work...

Set in 1912, this surreal experimental narrative film is told with visual effects and no dialogue.

At Streaming Media West - 2015, trends and the future of streaming media solutions were explored. Here is some of what was discussed.

By providing accompanying text with your interactive videos, you can improve your video SEO and create a dynamic experience for your viewing audience. Here’s how: