Cydne Stewart

Recent Posts

Effective Email Design Inspiration & Best Practices

Posted by Cydne Stewart Mar 22, 2016


Your inbound marketing is only one piece of a much larger strategy. You need to consider mobile design, creating targeted content, CTAs, landing pages and more when working to develop your brand image and identity.

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Thought Leadership Monday Mashup: Inbound Marketing with Interactive Video

Posted by Cydne Stewart Mar 21, 2016

Inbound marketing and its most recent iteration, interactive inbound marketing, changes the style of communication that your company has with customers. No longer limited to a one-way monologue that takes to the bullhorn and shouts out the merits of a company's wares, inbound "new" marketing is more interactive and predicated on a back-and-forth style of communication.

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FAQ Friday: Working with a Certified HubSpot Partner

Posted by Cydne Stewart Mar 18, 2016

If you have long considered that you are not getting all that you can from your marketing dollar, you may have stumbled on HubSpot. Whatever your knowledge of HubSpot and the Certified HubSpot Partner network, you may still have some questions. If you believe that marketing is broken and you strive for more from your marketing input, a Certified HubSpot Partner may be the perfect thing for you. Here are some FAQs to assist you in making the best decision for your business. 

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Looking for a Better Approach to Marketing Management?

Posted by Cydne Stewart Mar 17, 2016

Whether you’re a small business, a solopreneur, or part of a larger corporation, marketing management is likely one of the biggest challenges you face. Inbound marketing takes a significant amount of time and numerous trial runs to get it right.

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How to Choose a Certified HubSpot Partner

Posted by Cydne Stewart Mar 15, 2016

Marketing management is a real chore. You often don't know how your marketing is doing, where your customers are coming from, which leads you should continue to pursue, which leads are dead ends, and how to make sense of all the information which is coming at you. If this sounds like your dilemma or if you're pursuing a more profitable marketing arm, you may wish to manage this marketing with a HubSpot Partner. Save time, conserve energy and save yourself from the stress of managing in-house marketing campaigns.

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FAQ Friday: Producing Marketing and Advertising Videos

Posted by Cydne Stewart Mar 11, 2016

Because video marketing allows you to connect with your customers by personalizing your marketing message and telling a compelling story. In this weeks FAQ Friday we will discuss frequently asked questions from the readers concerning marketing video production and how to leverage advertising videos to benefit your brand.


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How to Produce Winning Video for Marketing and Advertising

Posted by Cydne Stewart Mar 9, 2016

Video is becoming a top choice for marketing and advertising due to positive feedback the past few years from advertising agency experts. A recent survey by Strata found that over two-thirds of U.S. advertising agency professionals say video is now their top priority for clients. A majority of marketers are also saying online video has become just as or more effective than television commercials. Here are methods to consider for your marketing and advertising video production. 

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Tips for Your Next Marketing or Advertising Video Campaign

Posted by Cydne Stewart Mar 8, 2016

Video marketing allows you to connect with your customers by personalizing your marketing message and telling a compelling story. From the extremely bite-sized—yet effective—branded videos on sites like SnapChat—to longer form customer testimonials on YouTube—and round out the product descriptions on a website, video really is an open frontier for (trackable data) exploration. 

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Thought Leadership Monday Mashup: Marketing & Advertising Videos

Posted by Cydne Stewart Mar 7, 2016

In more ways than one might imagine, marketing and advertising underscore why inbound marketing has been a go-to method of marketing for years now. If you are looking into video as a marketing strategy, but need a bit more clarification, read on.

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Attract, Convert, Close, and Delight with Interactive Video

Posted by Cydne Stewart Mar 3, 2016

The chief aim behind interactive marketing is to move the conversation that companies have with customers away from a transaction-based interaction and more towards a reciprocal give-and-take. Essentially, the more customer engagement, social media sharing, and user-generated content that you can inspire, the better.

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Embrace Inbound Marketing & Interactivity for Extended Brand Reach

Posted by Cydne Stewart Mar 2, 2016

The power and reach of your brand are arguably the two most important facets of your brand. Your brand's power is essentially the amount of sway that your brand has with customers when it comes time to make a purchase: Your brand has more "power" when customers strongly prefer your products and services over a competitor's.

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How to Incorporate Video & Interactivity with Inbound Marketing

Posted by Cydne Stewart Mar 1, 2016

From email marketing campaigns to individual web pages and the recommendations that you give your customers, the future of digital marketing is definitely moving towards personalization and dynamic content.

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