Cydne Stewart

Recent Posts

Tips for Your Next Marketing or Advertising Video Campaign

Posted by Cydne Stewart Mar 8, 2016 6:00:00 AM

Video marketing allows you to connect with your customers by personalizing your marketing message and telling a compelling story. From the extremely bite-sized—yet effective—branded videos on sites like SnapChat—to longer form customer testimonials on YouTube—and round out the product descriptions on a website, video really is an open frontier for (trackable data) exploration. 

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Thought Leadership Monday Mashup: Marketing & Advertising Videos

Posted by Cydne Stewart Mar 7, 2016 6:00:00 AM

In more ways than one might imagine, marketing and advertising underscore why inbound marketing has been a go-to method of marketing for years now. If you are looking into video as a marketing strategy, but need a bit more clarification, read on.

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Attract, Convert, Close, and Delight with Interactive Video

Posted by Cydne Stewart Mar 3, 2016 6:00:00 AM

The chief aim behind interactive marketing is to move the conversation that companies have with customers away from a transaction-based interaction and more towards a reciprocal give-and-take. Essentially, the more customer engagement, social media sharing, and user-generated content that you can inspire, the better.

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Embrace Inbound Marketing & Interactivity for Extended Brand Reach

Posted by Cydne Stewart Mar 2, 2016 6:00:00 AM

The power and reach of your brand are arguably the two most important facets of your brand. Your brand's power is essentially the amount of sway that your brand has with customers when it comes time to make a purchase: Your brand has more "power" when customers strongly prefer your products and services over a competitor's.

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How to Incorporate Video & Interactivity with Inbound Marketing

Posted by Cydne Stewart Mar 1, 2016 6:00:00 AM

From email marketing campaigns to individual web pages and the recommendations that you give your customers, the future of digital marketing is definitely moving towards personalization and dynamic content.

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FAQ Friday: Corporate Video Marketing

Posted by Cydne Stewart Feb 26, 2016 6:00:00 AM

Corporate videos are one of the most efficient ways to engage visitors and set your brand apart in today's world of text-heavy media. With more than 100 million Internet viewers watching online videos each day, each one minute video is equivalent to a staggering 1.8 million words. Although corporate videos are one of the most proven marketing tools, many people still have questions regarding the best way to execute the process. Read on to learn some answers to some of the top corporate video FAQs.

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Improve Your Video Marketing Strategy Today with These Tips

Posted by Cydne Stewart Feb 25, 2016 6:00:00 AM

Video marketing is a versatile new marketing tool with a proven track record of helping companies get the word out. In Short videos—normally around two to five minutes in length—can give your customers a quick rundown of a new service, fresh product line, or just what's coming down the pike next from your business.

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How to Improve Inbound Video Marketing Results

Posted by Cydne Stewart Feb 24, 2016 6:00:00 AM

Inbound video marketing is the here-and-now for what online marketing is for so many businesses. The fact is that you have to show your business off in the best light. Getting your point across with video marketing is fast becoming the most impactful and economical manner in which to do so. Even as so many inbound marketing videos are splashed out with fancy graphics and stunning effects, the costs move continuously more in reach. Still if your current video presentations looks shoddy or don’t exist at all , that doesn't mean you need to keep up with things as you've had them. Here are six steps to setting your inbound video marketing plan into action.

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Thought Leadership Monday Mashup: Inbound Video Marketing

Posted by Cydne Stewart Feb 22, 2016 6:00:00 AM

Inbound video marketing is a smart way for businesses to show off their products and services and draw in former and future customers. It's important to invoke some thought when you are crafting your ideas with inbound video marketing. It can be very easy to fall back on familiar tactics and not get to the meat of what your marketing strategy efforts should be all about.

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Improve Your Inbound Marketing with UX Website Design

Posted by Cydne Stewart Feb 18, 2016 8:00:00 AM

User experience (UX) website designs are all about enhancing the satisfaction that website visitors get out of your website. When a website is working well it's firing on all cylinders in terms of accessibility, usability, and the sheer pleasure that your customers get from perusing around your website.

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