How to Get the Most Out of Your CRM

Posted by Cydne Stewart Jul 21, 2017 6:00:00 AM

We all know the world of sales is changing, and will continue to change as technology evolves. Traditional forms of lead generation, lead scoring, and outbound sales practices are quickly losing traction, and so are the businesses who haven’t changed with the times. Cold calling, static sales pitches, and seller-centric sales tactics are driving customers to the competition.

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FAQ Friday: Email Marketing Campaigns in 2017

Posted by Cydne Stewart Jul 14, 2017 6:00:00 AM

Email marketing in 2017 is a lead nurturing and sales converting asset to any business regardless of their size, brand identity, or budget. Because it is such a cost-efficient tool, you can reach your audience in a more intimate setting—providing them solution-based information for their needs through the convenience of their inbox.

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FAQ Friday: Inbound Marketing—Balancing User Experience and SEO

Posted by Nate Ruttan Jun 23, 2017 6:00:00 AM

In this week’s edition of FAQ Friday, we answer your burning questions on user experience, SEO, and how they can work in tandem to generate more leads through your website.

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Building an Inbound Marketing Campaign for the Buyer's Journey

Posted by Nate Ruttan Jun 21, 2017 6:00:00 AM

Not every visitor on your website is ready to buy. In today’s edition of In-Sites Thought Hive, we break down what the buyer’s journey is and why you need to know about it.

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Thought Hive: Creative Inbound Marketing Campaigns for Mobile Users

Posted by Nate Ruttan Jun 19, 2017 6:00:00 AM

Engaging your mobile users is more important now than ever. Here’s what you need to know about developing campaigns for your mobile audience, and why it matters to your inbound marketing performance.

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FAQ Friday: Inbound Marketing Website Design

Posted by Nate Ruttan Jun 16, 2017 6:00:00 AM

The best marketers know how invaluable a website can be to their business. Taking an Inbound approach to website design will set you up for marketing success. But where to get started? We've got you covered.

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Thought Hive: Examples of Successful Inbound Marketing Website Design

Posted by Nate Ruttan Jun 12, 2017 6:00:00 AM

We all know website design isn’t just for looks. Creating an optimized website means taking the time and effort to plan ahead, which can pay immense dividends in SEO and lead conversion. Here are some great examples of excellent, modern website design.

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FAQ Friday: Mastering the Mobile Search Engine

Posted by Nate Ruttan Jun 2, 2017 6:00:00 AM

Today’s world moves faster than ever. The phones in people’s pockets have vastly more computing power than it took to launch the 1969 moon landing. Information is instantaneous, so it’s no small wonder that mobile search is at an all-time high. Keeping your website up-to-date now means making it mobile-friendly as well.

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Why Do Google Rankings Matter to My Business?

Posted by Nate Ruttan May 31, 2017 6:00:00 AM

When Larry Page and Sergey Brin started a search engine in a garage in Stanford, no one in the world could imagine how it would change the internet forever. Yet today, it is an undeniable fact that Google is the world’s #1 search engine. Originally coined after the number “googol,” or a 1 with one hundred 0’s following it, the tiny garage-based firm now acquires an average of one company per week.

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Thought Hive: A/B Testing to Better Website Conversion

Posted by Cydne Stewart May 29, 2017 6:00:00 AM

Website conversion optimization may seem like a mouthful to say, and a giant task that only large organizations can perform—but it's not (at least on the second count).

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Direct Images Interactive is an inbound marketing agency specializing in high-impact video production and online graphic design. We are centrally located between Oakland, San Francisco and San Jose. Come see us at The Gate in San Leandro, a thriving tech-hub of innovators. What can we do for you?

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