Mapping a Clear and Concise Buyer’s Journey on Your Website

Posted by Nate Ruttan Apr 12, 2017

Think about the last time you purchased something. Was it an impulse buy? Did you break something and must replace it? Perhaps you were feeling generous and bought a gift for someone?

In the noisy world of eCommerce it can be difficult to filter out the meaningful moments which influence a person’s purchasing decision. The amalgamation of these moments is referred to as the buyer’s journey, and it is an immensely powerful business tool.

Read more

A Holistic Approach to Developing Your Brand with Inbound Methodology

Posted by Sunday Ely Mar 29, 2017

The average person consumes 8 hours of digital media content daily. With the Internet and traditional media pulling attention in different directions, how does your brand reach your ideal customers? How do you stand out? How do you gain visibility?

Amp up your brand with a holistic approach to inbound marketing.

Read more

Thought Hive: Inbound Marketing Tools for Success

Posted by Sunday Ely Mar 27, 2017

Attracting visitors, increasing lead conversion, delighting customers, extending value and furthering engagement via social media, blogging and email outreach are all attractive assets to inbound marketing.

But what are inbound marketing tools for success and what strategies will lead me to the next level?

Today’s Thought Hive explores tools you can use for inbound success.

Read more

9 Major Elements Every Business Website Needs to Prosper in 2017

Posted by Sunday Ely Mar 22, 2017

With new marketing technology today, there are many ways to stand out from the pack. In fact, there are so many tools and resources you can incorporate into your strategy, it can seem overwhelming. It’s important to identify the absolute best practices to excel your website reach and satisfy your website’s needs. With that said, let’s zero in on the 9 major elements that every business website needs to prosper in 2017.

Read more

Thought Hive: How to Provide Optimal User Experiences on Any Device

Posted by Sunday Ely Mar 6, 2017

It’s just about that time of the year, you know the first day of spring. This means spring cleaning for some, spring break for others and for most of us the beginning of blooming season. What about your website? Do you have any plans to do some deep spring cleaning? Are you looking to break away from old habits and refresh your approach to optimal user experiences?

Are you still thinking a simple, clean, short navigating website is best serving your customer? Maybe this would be a good time to refresh and revitalize your online presence. Your website is a major part of inbound marketing so you don’t want a website potential clients can click through in 5 seconds or less. For everyone visiting your site, you want to do all you can to provide valuable and actionable content.

In this week's session of the In-Sites Thought Hive we are here to provide you with optimal UX (or user experience) best practices to help you generate more leads and further your business.

Let’s get started . . .

Read more

FAQ Friday: Questions to Ask When Choosing an Inbound Marketing Agency

Posted by Sunday Ely Mar 3, 2017

Ever wonder how to choose an inbound marketing agency? Need some 411 on practical questions you can ask to position your business to get exactly what you want?

You’ve asked. And we’re delivering. In this week's rendition of FAQ Friday we answer your questions; helping you look polished in your search for an inbound marketing agency.

Hold on to your breeches. We are cutting past the fluff and serving it straight up.

Read more

Planning and Executing Your Inbound Marketing Strategy in 2017

Posted by Sunday Ely Mar 1, 2017

So you're planning your Inbound Marketing Strategy for 2017. Are you looking to refresh, revamp and revitalize your approach to executing a dynamic strategy? Well look no further as we’ve got the answers you’ve been searching for.

Read more

Thought Hive: The Challenges of Inbound Marketing in 2017

Posted by Sunday Ely Feb 27, 2017

Coined by HubSpot’s co-founder Brian Halligan, inbound marketing has become the standard for online business models. Said Brian, “73 percent of marketers use inbound marketing as their primary strategy." While this change has positively affected the majority of businesses, sometimes there can be challenges.

Though most companies have made the switch from strategizing outbound campaigns to that of inbound, there are still hurdles and challenges many brands face. Are you struggling to get your inbound marketing off the ground? Or have you invested in content, but are struggling to convert ROI? Well you're in luck because here at Direct Images Interactive we’ve identified 7 areas to help you revitalize your inbound marketing efforts now.

Read more

Thought Hive: How to Use Your Website for Sales Enablement

Posted by Nate Ruttan Feb 20, 2017

If you’ve had any exposure to the world of online marketing, you’ve probably (hopefully!) heard the phrase “Your website is your best salesperson.” On the surface, this is a very appropriate adage. The website runs 24/7, and in the e-commerce marketplace you simply must have this constant availability to be approached by potential customers. But upon further deliberation, website=sales is only part of the story. To truly incorporate your website into your sales process in the most effective way, you don’t just want the site to sell, you want it to enable your actual sales team to sell better as well.

Read more

FAQ Friday: Questions About the Inbound Sales Process

Posted by Nate Ruttan Feb 17, 2017

We all know that in the business world, recruiting and maintaining a talented team is critical for growth and long-term success. But it’s equally as important to equip these people with the tools necessary to excel at their jobs. Specifically, on the sales side, it's a common mistake for businesses to set goals for their team, and then leave them on their own to figure out how to get the goals accomplished.

Read more

Direct Images Interactive is an inbound marketing agency specializing in high-impact video production and online graphic design. We are centrally located between Oakland, San Francisco and San Jose. Come see us at The Gate in San Leandro, a thriving tech-hub of innovators. What can we do for you?

Learn more   How do you launch & measure a remarkable inbound marketing campaign? Get the tools you need.  Download tool kit.
Contact us  Share your challenges with us! We'll help you achieve your goals and ease your pain.  How can we help you?
Call us  Want quick answers to your problems?  What’s better than picking up  the phone and calling us?  510-613-8299 <>
New Call-to-action

Recent Blog Posts

In-Sites Video Series

IN-SITES LIVE! VIDEO