FAQ Friday: Common Questions When Choosing a Video Hosting Platform

Posted by Sunday Ely Mar 17, 2017

Are you interested in creating video content but have been unsure about current best practices? Are you wondering how to incorporate video into your current business model and inbound marketing campaigns?

In this week's FAQ Friday, we answer your most commonly asked questions when choosing a video hosting platform.

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A Step by Step Process to Wistia Video Hosting for Your Online Videos

Posted by Sunday Ely Mar 15, 2017

A strategy is important. There is no way around it. Putting a plan together to approach your marketing campaign is crucial. Luckily there are great trusted brands that deliver excellent service while providing your business with all the data and results you need.

Let us introduce—Wistia.

Wistia is a great online video platform created to optimize your video marketing distribution. They specialize in helping you understand your video marketing efforts.

In this rendition of In-Sites we will review Wistia and provide you with a comprehensive review of their step-by-step process to hosting your videos online.

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Thought Hive: Video Marketing for Social Media

Posted by Sunday Ely Mar 13, 2017

If you're looking to add online video to your social media marketing mix and need a strategy and plan, look no further. In this week's edition of Thought Hive, you will get the answer to those burning questions that allow you to jump in and execute like the pro that you are.

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Thought Hive: The Future is Here with Immersive Video & Virtual Reality

Posted by Bill Knowland Feb 6, 2017

What is Immersive video and how is it evolving? Immersive video can be presented in a number of ways. 360-degree videos, 3D videos, multiscreen projections, and reflections all produce different immersive experiences. Virtual reality, augmented reality, and mixed reality also populate the immersive video menu.

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A Close Look into Online Video Production from Start to Finish

Posted by Jessica Jones Feb 1, 2017

Having a production workflow is crucial to online video success. In today’s In-Sites, we’re providing you with a close look into our online video production process from pre-production to distribution while providing tips for your next video shoot.

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FAQ Friday: Common Questions to Ask about Your Video Marketing Campaign

Posted by Jessica Jones Dec 16, 2016

Incorporating video in your marketing strategy may seem difficult especially when you feel like everyone’s asking the same questions. In today’s FAQ Friday, we’re providing solutions to the most common questions in order to help you plan your inbound video marketing campaign.

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Engage Your Audience with These Video SEO Best Practices

Posted by Bill Knowland Dec 14, 2016

After creating some good video content, it is time to create ways for people to find and experience your content. Learn some video marketing best practices for video search engine optimization from Rand Fishkin of MOZ and Greg Jarboe of SEO-PR.

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Thought Hive: Online Video Trends to Boost Your Video Marketing Plan

Posted by Jessica Jones Dec 12, 2016

Social video, mobile responsiveness, and more are just a few online trends worth dissecting when it comes to forming an online video marketing plan. In today’s Thought Hive, grab some key tips from the latest online video trends and how you can apply them to help you grow your presence online.

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The Many Benefits of Video Marketing in Modern Mobile Design

Posted by Jessica Jones Nov 30, 2016

What do you use your mobile device for?

Maybe if it’s a smartphone, you use it for phone calls, messaging, and email. If it’s a tablet, maybe you use it for notation and other business related needs.

But out of those needs and more, you’re mostly using your mobile device to be entertained. And what’s more entertaining than watching your favorite web series on your way to work.

In today’s In-Sites, let’s explore the many benefits of video marketing, and more specifically, mobile video marketing and how it applies to modern mobile design

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Thought Hive: Stop Your Fear of Video using These Video Marketing Tips

Posted by Jessica Jones Nov 21, 2016

Are you a person that feels that video is not for your business? If so, do these reasons sound familiar to you:

  • I don’t have the resources i.e. money, DSLR camera, editing software, and especially actors.
  • I don’t have the time.
  • If our business did use video, I don’t know what type of video would engage our audience the most.

These are very valid reasons especially if you’ve currently experiencing all three at the same time. Or maybe these reasons are just fears keeping you from creating in the first place.

With the availability of video literally everywhere from Facebook Live to Snapchat, anyone can make video. In fact, you can minimize the resources you need to engage with your audience visually instead of solely depending on written form content.

In today’s marketing world, you can’t be afraid to try new things especially when those new trends are where your potential customers are. That’s why in today’s Thought Hive, we’re providing you with three video marketing tips plus additional visual resources, i.e., videos, to help you start making videos and creating visual conversations with your audience.

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