Video Marketing: From Cut to Conversions

Posted by Mike Glidden May 6, 2015 9:30:00 AM

Let’s say you have researched and pinpointed your target market, and it’s a niche market. How do you reach them with an effective campaign to hook them and keep them coming back for more? The answer: video marketing.

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NAB 2015 Streaming Video Trends: Social Video Awakens

Posted by Bill Knowland May 1, 2015 11:52:00 AM

Social video trends became apparent at NAB 2015 in a dramatic, yet evolutionary way. Traditional linear video continues as a strong form of passive engagement. Interactive video and social video now engage the viewer, subject, and videographer at an even deeper level.

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Best of NAB: Video Production Trends 2015

Posted by Bill Knowland Apr 28, 2015 2:43:00 PM

NAB was bigger and better than ever this year. The National Association of Broadcasters annual conference covered over 1 million square feet, showcased 1,700 companies with over 100,000 attendees. Here are some of the highlights:

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Thought Leadership Monday Mashup: NAB 2015 Broadcast Minds

Posted by Bill Knowland Apr 27, 2015 9:30:00 AM

Each year at NAB, NewTek presents Broadcast Minds, a panel discussion consisting of disruptive producers that are changing the definition of what it means to be a broadcaster. Here are their thoughts on Internet broadcasting trends.

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Five Reasons Why You Should Hire a Video Production Company

Posted by Cydne Stewart Apr 9, 2015 5:31:00 PM

Online video is a great way to reach large audiences, but if it’s not done right it can actually harm the reputation of your company or organization. Here are five questions to ask yourself before making a video.

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Why Do You Need a Professional Video Production Company?

Posted by Cydne Stewart Apr 8, 2015 3:12:00 PM

We all know the benefits that a website design firm can have for overhauling your public image virtually overnight.

Can a professional video production company, though, offer you similar ROI and convey your brand in a light that engages customers?

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Trends in Corporate Video Production

Posted by Cydne Stewart Apr 7, 2015 5:50:00 PM

We live in amazing modern times, and the proliferation of online video (and the bandwidth to make it a reality) is one of the biggest changes affecting mass communication today. 

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Time Lapse Video Production

Posted by Forrest Knowland Feb 24, 2015 5:52:00 PM

Do you want to spice up your website with some visual media, but want something that’s different from what everyone else has? Something that sets you apart, something that shows that you are a creative individual? Well then, you might want to think about using time lapse to showcase your talents. Although time lapse photography has practically been around since the invention of the camera, it still seems fresh and exciting.

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How Video Creates ROI on the Internet

Posted by Cydne Stewart Feb 10, 2015 5:01:00 PM

Internet technology has brought about a major change in the way broadcasting takes place. Gone are the days when we had to wait until morning to get the latest news or had to wait for the repeat telecast of our preferred programs.

With the advent of Internet broadcasting services, we have come to a point where any kind of information is just a click away.

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Trends in Video, Mobile and Social Media Adoption

Posted by Cydne Stewart Jan 27, 2015 4:18:00 PM

Have you ever wondered if your business can successfully leverage social media? Could your business use product videos or explainer videos for marketing? What about a 15 second micro video for Instagram? Have you ever wondered how your company’s digital presence measures up to others in your industry? Maybe your company doesn’t have a mobile friendly website or maybe your company is not as active on social media.

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