7 Creative Design Concepts to Consider for Your Website

Posted by Donna Tate Mar 23, 2016

There are many people and companies out there who think, “I need a website. I like this one and that is what I want.” without any regard to whom they are trying to sell to, if this “new” look-and-feel is attracting the buyer personas they are going for, or does this design support their product or company values. Many companies try to be followers of known companies that are doing well or are popular without considering if their product or service can support this “new” design concept.

Here is a list of creative design concepts that should always be considered when designing a new website, or drastically re-designing a current website.

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Improve Your Inbound Marketing with UX Website Design

Posted by Cydne Stewart Feb 18, 2016

User experience (UX) website designs are all about enhancing the satisfaction that website visitors get out of your website. When a website is working well it's firing on all cylinders in terms of accessibility, usability, and the sheer pleasure that your customers get from perusing around your website.


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How Interactive Marketing Can Improve User Experience

Posted by Cydne Stewart Feb 17, 2016

If you have a website and are thinking about a redesign, chances are you do need one. The bottom line is, technology is always evolving, and your site should be too. If you are missing the mark on customer service and it is a digital barrier that is holding your brand back, you may need to rethink your website strategy. There are ways you can easily improve your site to improve user experience and thus improve your ability to serve your customers and potential new clients.

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How to Create a Winning User Experience in 2016

Posted by Cydne Stewart Feb 16, 2016

One of the biggest things which so many business owners take for granted when they think of their company is the best way to create a successful user experience. 

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Thought Leadership Monday Mashup: Creating User Experience in 2016

Posted by Cydne Stewart Feb 15, 2016

Perhaps the biggest challenge for business owners who are struggling with their online presence is making sure their customer and website visitors and their user experiences are up to snuff.

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How to Map Content to Assist Your Website Marketing Strategy

Posted by Cydne Stewart Jan 28, 2016

The art and science of online marketing are evolving. New techniques and strategies are being developed, which work to continuously refine how to best approach consumers using relevant information, delivered at precisely the right time, to help guide them through their buying process.

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Creating a User Experience for Better Website Visibility

Posted by Cydne Stewart Jan 27, 2016

Incorporating user experience (UX) designs into your website means that you're taking steps to increase the usability, visibility and sheer pleasure that your customers will get out of interacting with your brand. More user-centric designs actually improve the customer experience that customers have as they navigate your website and apps.This can all sound abstract until you consider the fact that you've probably had vastly different experiences with websites that were optimized with UX designs and those that didn't really factor the user experience into account. Consider Amazon and Netflix - both of those sites make it easy to find the products you're looking for, search through reviews, and take in recommendations on what books or movies to check out next.

 

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Building Online Marketing Strategy for Website Visibility

Posted by Cydne Stewart Jan 26, 2016

One of the more challenging things for businesses these days is managing the time spent between running your business, making contacts, following up with prior customers, billing, scheduling, hiring, and all the other things which go into running and operating your business.

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Thought Leadership Monday Mashup: Maintaining an Effective Website Marketing Strategy

Posted by Cydne Stewart Jan 25, 2016

One of the biggest challenges for all website owners is knowing just what is going on when your customers visit your site.

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Do I Need a Dynamic Website For My Local Business

Posted by Cydne Stewart Nov 12, 2015

The world is constantly changing. Even if you own a local business which has been doing business in the same way for as long as you can remember, there have undoubtedly been changes going on in your industry. So when you build your local businesses website, ask yourself: should your website be a static version where the information essentially doesn't change? Or should your website be dynamic and responsive as your business grows and changes? A quick look at some readily available facts may inform your decision.

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